30 Days Without PPC: The Negative Effects of Pausing Google Ad Campaigns

“Don’t it always seem to go That you don’t know what you’ve got Till it’s gone” Joni Mitchell We’ve been working with some of our best clients for 10+ years, offering a variety of site design, re-design, and digital marketing services to help them build business. Of course, strategies change over the course of a … Read More

Unique Free Marketing Audit Offer

Unique Free Marketing Audit Offered Online by Digital Agency Caroff Communications SAN DIEGO, Aug. 1, 2019 /PRNewswire/ — Moving beyond the standard “numbers and stats” automatically-generated marketing reports generally found online, Caroff Communications has breathed life into this process. Consisting of a mere 7 simple “Yes/No” questions, their form can be completed in just a couple of … Read More

Is your website accessible to Americans with Disabilities?

The American with Disabilities Act (ADA) became law in July of 1990. Enacted by President George H. Bush, the intention of the law is to prohibit discrimination against people with disabilities and to guarantee that they be afforded the same opportunities as everyone else to be able to participate in the mainstream of day to … Read More

Crisis PR Interview with Michael Caroff

Recently, the president of Caroff Communications sat down with president David Oates from PR Security Service to discuss the role that search engine optimization plays in a successful Crisis PR campaign. Oates, an experienced PR specialist and marketing expert spoke with Michael to get to the heart of the matter. Video Transcript Host: Welcome again … Read More

Lead generation is dead — Long live collaborative marketing!

Just the phrase “lead generation” evokes a sense of antiquity. It elicits visions of sweaty telemarketers in a cramped boiler room, dialing furiously and spewing a line of sales patter to anyone who will listen. But although the entire concept is passé, we will still get asked about it occasionally. People are sometimes surprised when … Read More

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