Category: PPC

6 PPC Mistakes Attorneys Make

Posted on December 8, 2021 by Michael Caroff
You know that your team provides excellent service in your field. You want to make sure your online marketing campaigns are reaching potential clients with that message. One crucial part of successful digital marketing is the Pay-Per-Click or “PPC” campaign.  So if you are running a PPC campaign but the people searching for the practice …

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Posted in Pay-Per-Click, PPC

60 days without PPC: Are you sure you want to pause Google Ads?

Posted on December 9, 2020 by Michael Caroff
We published an article over a year ago titled “30 Days Without PPC: The Negative Effect of Pausing Google Ad Campaigns” showing the impact that pausing all Google Ad campaigns had on a client’s website as a whole. We’re happy to say that this client is once again working with us for both SEO and …

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Posted in Pay-Per-Click, PPC

Deactivated? It might be OK. Here’s how you may be able to get your Google Grants Account Reactivated.

Posted on November 10, 2019 by Caroff Writer
The Google Ad Grant team has been vigilant the last few months in making sure that nonprofits are abiding by their program policies. As a result, quite a few Google Ads Grants Accounts have been deactivated due to policy violations. If you were notified of your deactivated Google Grants account, you might need to review …

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Posted in Pay-Per-Click, PPC

Ethical digital marketing: Websites, SEO, and PPC done right

Posted on September 3, 2019 by Michael Caroff
It should come as no surprise to anyone that there are a lot of unsavory characters in this business. Because let’s face it, we’ve all (including me) been the recipients of nonstop email and Robo-call campaigns to try to get us to buy these services. But what has never ceased to surprise me are the …

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Posted in Marketing, Pay-Per-Click, PPC, Responsive Design, Search Engine Optimization, SEO

30 Days Without PPC: The Negative Effects of Pausing Google Ad Campaigns

Posted on August 17, 2019 by Craig Streaman
“Don’t it always seem to go That you don’t know what you’ve got Till it’s gone” Joni Mitchell We’ve been working with some of our best clients for 10+ years, offering a variety of site design, re-design, and digital marketing services to help them build business. Of course, strategies change over the course of a …

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Posted in Pay-Per-Click, PPC

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